The INGU standard

Private sourcingdesigned to earn trust.

INGU creates a clear path from a single image or description to a specific proposal. The public edit helps communicate direction, but it never replaces verification of a real option.

INGU / Yerevan

The service is not built around the illusion of instant stock. First comes a precise brief. Then come verifiable conditions. Only then does the client decide.

Core principles
01

A reference is not inventory

Pieces on the site express an aesthetic and sourcing direction. Actual availability is confirmed separately.

02

Conditions before payment

Condition, exact source, price structure, delivery and timing guidance should be clear before purchase.

03

People make the judgement

Technology may accelerate request analysis, but final review and communication require human judgement.

04

No purchase without approval

A brief and a proposal are not automatic orders. Nothing continues without the client’s explicit confirmation.

How a request works

Four clear stages.

01

Brief

The client shows the piece and records the important parameters: size, colour, budget, condition and acceptable alternatives.

02

Search

Real sources and options that fit the brief are reviewed.

03

Confirmation

Available information and the final condition structure are gathered for a specific option.

04

Decision

The client reviews the proposal and decides whether the purchase should continue.

Current platform version

A clear view of what already works.

The catalogue, saved references and private briefs work in the browser. Briefs are currently stored locally and are not sent to an operator automatically; after creation they can be shared through the phone’s system menu or copied.

01

Catalogue data is used as sourcing reference material, not as a promise of live stock.

02

Final price and timing are not confirmed without checking a specific source.

03

Local briefs may disappear when browser data is cleared.

Start privately

Begin with what you already have.

A photo, link or short description is enough to prepare the first working brief.